WHY ToRsTeN?
Creative Director
Leads vision. I set the course and keep clarity.
Senior Art Director
Leads design in detail. From the very first sketch to global rollout. I keep the bar high.
Brand Strategist
Defines brands. I build identities that stay and move markets.
Hands-on Leadership
What I expect from the team, I can do myself – concept, tools, execution. I don’t lead from distance. I lead from practice.
Industry
I come from industry. I know the factory floor, the boardroom, and global markets. I speak B2B, B2C, D2C – and I make design drive business.
Agencies
I step in as a core player in the creative team. Not as a helper, but as creative leadership that scales ideas, wins pitches, and runs top-level campaigns.
I’m not an add-on. I’m leadership that delivers.
WHAT i DRiVe?
Branding & Systeme
Design systems, guidelines, CD rollouts.
Campaigns & Launches
From lead idea to execution in print, digital, motion, 3D.
Transformation
Creative processes & agile tools that make structures smarter.
Quality
I steer the big picture without losing the details.
Digital Extra
Apps, platforms, interfaces – strategic and sharp.
PROOF. NO sHOW. jusT FACTs.
Awards
16 × Red Dot, 14 × German Design Award, 11 × iF, 8 × German Innovation Award.
Brands
Continental, Vitesco, OSRAM, Interwetten, Red Bull, KUONI, PPG, GoCompare …
Success
Measured in KPIs, not applause.
HOW i WORK
Roadmap
Discovery – system – execution – rollout – enablement.
Hybrid Mode
On-site with the team, remote for focus & efficiency.
Hands-on Mentality
I don’t demand what I can’t deliver. I don’t just make slides – I work through every phase with the team.
Languages
German, English, Dutch.
MY FIeLD
Austria
Vienna, Lower Austria, Tyrol, Vorarlberg, Upper Austria, Styria, Burgenland.
Germany
Bavaria, Baden-Württemberg, Hesse.
Hybrid is my mode. Presence where it counts.
sALARY eXPeCTATiON
My salary starts at €75,000 per year (gross).
Because you don’t just get a “designer.”
You get a Creative Director who drives vision, details, brands, and teams.
MINI FAQ
Industry or agencies?
Both. I know industrial mechanics as well as agency speed – senior from day one.
Do I fit corporate structures?
Yes. I speak board, production, marketing, finance, development and connect them.
How is success measured?
By clear KPIs, goals, and review cycles. Design that shows impact and proves success.