WORK SIX
From Emergency to Excellence: Foodpunk.
In February 2015, Munich sounded the alarm: Startup Foodpunk needed a logo and CI urgently. With a rollout scheduled for July, I embraced the challenge head-on.
In just weeks, I delivered a complete visual identity – logo, packaging, merchandise, web, app, and media channels. Every detail meticulously crafted to reflect Foodpunk's innovative spirit and commitment to smart nutrition.
As a team of nutritionists, biochemists, and pharmacists, we're not just changing diets; we're transforming lives. Foodpunk has earned accolades for its groundbreaking approach, and I'm proud to have played a pivotal role in its success.
Here's to innovation, determination, and making a difference in the world of nutrition. Together, we're redefining what's possible with Foodpunk.
High tech with a heart beat.
The exxeta Relaunch.
I was instrumental in the high-tech heartbeat of Exxeta's relaunch. Commissioned by a top southern German agency as a freelance visionary, I crafted a holistic, refreshingly simple yet profoundly effective concept for our client. Simplicity was our guiding principle – stripped down to its essence.
Passion pulsated through every aspect: from the monochromatic palette of black and white to the binary language of zero and one. The new Corporate Design for Exxeta challenged conventions in consulting and technology. We thrived on making an impact, driving digital services forward with zeal and fresh perspectives. Always at the forefront of transforming mindsets and markets.
At Exxeta, we don't just embrace difference; we define it through design.
Design Guide: Unveiling Design Mastery.
More than just a handbook, the Design Guide is the ultimate authority in sustainable design. Widely awarded, highly coveted, and often imitated by competitors, it remains unmatched and original.
Our trinity of color, material, and application has become indispensable on the desks of automotive and interior designers worldwide. Which trends are setting the tone? Which colors and materials will shape the future? Our trilogy provides the answers – precise, visionary, and essential.
A true game-changer for anyone who doesn’t just think about design but truly lives it.
Experience the art: bindings that defy gravity, coatings that shimmer like starlight, and flockings that evoke cosmic sensations. A sensory odyssey like no other.
Embark on a journey through time and space with our Design Guide. This isn’t just a success story – it’s a legend of innovation and inspiration, spanning eras and galaxies.
Unleash Your Imagination:
The Surface Explorer.
Ever wondered how great surface materials come to life? Introducing the Surface Explorer – an app that's more than just a configurator. With VR glasses, dive deep into the textures and possibilities of our surfaces like never before.
Explore. Experiment. Expand your horizons with the Surface Explorer. It's time to see surfaces in a whole new dimension.
Pioneering Perfection:
The Transformation of Scheufelen Paper.
From 2000 to 2005, I embarked on an extraordinary journey with Scheufelen, a legacy in premium white paper since 1855.
Together, we redefined their Corporate Identities with spectacular presentations, groundbreaking themes, and innovative printing processes. Think mirror foils, full-page gold printing, varnishing, embossing, and tactile exhibition stands – pushing boundaries and setting new standards.
It was a time of creativity unleashed and partnerships forged, yielding exceptional and unparalleled results. Proud to have been part of such a transformative era.
